Gillette - is this the best a man can get?

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OrangeRKN
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PostRe: Gillette - is this the best a man can get?
by OrangeRKN » Thu Mar 07, 2019 10:49 am

mic is talking about a downwards adjustment to profit projections, the film isn't out yet. "Tanked" is just a poor choice of words (and I don't doubt one used in the original context to try and portray the film more negatively).

I've no idea how profit projections work but I'm unsure they are relevant here

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Moggy
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PostRe: Gillette - is this the best a man can get?
by Moggy » Thu Mar 07, 2019 10:51 am

Skarjo wrote:Well there we go, she used her star power to request (apparently now it’s even on her rider) to be interviewed by women and/or minorities after a study she promoted confirmed there was a massive bias. Completely non controversial and in line with the rest of her advocacy.

Good on her.


Did you know that Brie Larson contacted M&Ms and FORCED them to remove the white M&MS and that’s why you never see white M&Ms and get so many brown ones in a packet?

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PostRe: Gillette - is this the best a man can get?
by Hexx » Thu Mar 07, 2019 10:54 am

OrangeRKN wrote:mic is talking about a downwards adjustment to profit projections, the film isn't out yet. "Tanked" is just a poor choice of words (and I don't doubt one used in the original context to try and portray the film more negatively).

I've no idea how profit projections work but I'm unsure they are relevant here


Which I don't get as it's projecting well?

https://www.cbr.com/captain-marvel-box- ... -galaxy-2/

But also there's this odd "Boycotte CM, Go see Atila!" push as well. Which is amazingly transparent.

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PostRe: Gillette - is this the best a man can get?
by Skarjo » Thu Mar 07, 2019 11:45 am

Moggy wrote:
Skarjo wrote:Well there we go, she used her star power to request (apparently now it’s even on her rider) to be interviewed by women and/or minorities after a study she promoted confirmed there was a massive bias. Completely non controversial and in line with the rest of her advocacy.

Good on her.


Did you know that Brie Larson contacted M&Ms and FORCED them to remove the white M&MS and that’s why you never see white M&Ms and get so many brown ones in a packet?


I’m sure there’s very fine chocolates on both sides.

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Moggy
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PostRe: Gillette - is this the best a man can get?
by Moggy » Thu Mar 07, 2019 11:50 am

Skarjo wrote:
Moggy wrote:
Skarjo wrote:Well there we go, she used her star power to request (apparently now it’s even on her rider) to be interviewed by women and/or minorities after a study she promoted confirmed there was a massive bias. Completely non controversial and in line with the rest of her advocacy.

Good on her.


Did you know that Brie Larson contacted M&Ms and FORCED them to remove the white M&MS and that’s why you never see white M&Ms and get so many brown ones in a packet?


I’m sure there’s very fine chocolates on both sides.


Milk and dark chocolate maybe, but Brie Larson and her gang of SJWs will not let us have white chocolate anymore. :x

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PostRe: Gillette - is this the best a man can get?
by Garth » Thu Mar 07, 2019 11:51 am

Sick of seeing manchildren whinging about feminists etc on YouTube and the like. Christ just grow up and get on with your lives, it's pathetic.

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PostRe: Gillette - is this the best a man can get?
by mic » Thu Mar 07, 2019 1:00 pm

Thanks for digging that up, Hexx (and the intersectional journalist). It seems the projections were around $180m, then fell to around 100, but are now back on track.

I’m not really ‘listening’ to the ranters on YouTube (certainly not with regards to their misogyny and racism), but thought I’d present the bottom line of their argument here, which seems to be the same as the anti-Gillette brigade: international corporations need not tell consumers how to think.

Problem is, the ‘backlash’ in either case doesn’t seem to have been effective (since the corporations chose ‘good’ propoganda), so the corporations win... which doesn’t seem like a good thing, since we don’t need them to tell us that bullying, racism and misogyny are bad?

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PostRe: Gillette - is this the best a man can get?
by Moggy » Thu Mar 07, 2019 1:19 pm

mic wrote:so the corporations win... which doesn’t seem like a good thing, since we don’t need them to tell us that bullying, racism and misogyny are bad?


Plenty of people do need to be told that those things are bad.

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PostRe: Gillette - is this the best a man can get?
by Skarjo » Fri Mar 08, 2019 12:38 am

mic wrote: ...international corporations need not tell consumers how to think.


First, I'll echo Moggy in that, yes, lots of people evidently do still need to be told that racism and misogyny are bad.

But second, I'll say that corporations are not telling consumers how to think. I'll put my cynical hat on and echo the sentiments stated in the previously posted HHBomberguy video that corporations couldn't give a single drop of sloth's diarrhoea about identity politics in any meaningful sense, but they absolutely care that YOU care about it. This is an exercise in branding, and marketing departments of major companies are absolutely sensitive to the current ongoing shift in public opinion on many matters and that, by outrunning the bandwagon, they can still get points for being 'woke' from the new emerging markets.

This is what it boils down to - they could have doubled down on the 'manliness' of their product, much like Yorkie did a decade ago when they started printing 'Not for Girls' on their chocolate bars. But they didn't, because they recognised that they could kick up 'controversy' (free publicity) by faking a stand but align themselves with the people who, lets face it, are going to come out on the right side of history.

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PostRe: Gillette - is this the best a man can get?
by Tomous » Fri Mar 08, 2019 12:54 am

mic wrote:Thanks for digging that up, Hexx (and the intersectional journalist). It seems the projections were around $180m, then fell to around 100, but are now back on track.

I’m not really ‘listening’ to the ranters on YouTube (certainly not with regards to their misogyny and racism), but thought I’d present the bottom line of their argument here, which seems to be the same as the anti-Gillette brigade: international corporations need not tell consumers how to think.

Problem is, the ‘backlash’ in either case doesn’t seem to have been effective (since the corporations chose ‘good’ propoganda), so the corporations win... which doesn’t seem like a good thing, since we don’t need them to tell us that bullying, racism and misogyny are bad?



You do realise Brie Larson isn’t an international corporation right?

She’s a public figure using her platform to speak up for an issue she has experienced and wants to address. She’s exactly the type of person who should be standing up against sexism in Hollywood.

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PostRe: Gillette - is this the best a man can get?
by Pedz » Fri Mar 08, 2019 1:02 am

Is Brie Larson cheese in a suit?

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PostRe: Gillette - is this the best a man can get?
by Pedz » Fri Mar 08, 2019 1:09 am

Moggy wrote:
Skarjo wrote:Well there we go, she used her star power to request (apparently now it’s even on her rider) to be interviewed by women and/or minorities after a study she promoted confirmed there was a massive bias. Completely non controversial and in line with the rest of her advocacy.

Good on her.


Did you know that Brie Larson contacted M&Ms and FORCED them to remove the white M&MS and that’s why you never see white M&Ms and get so many brown ones in a packet?


I always thought the white ones were brown ones that racists licked before putting them in the packet to be sold on?

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PostRe: Gillette - is this the best a man can get?
by Rightey » Fri Mar 08, 2019 4:46 am

Green Gecko wrote:The outrage that normally occurs after x advert just reminds me just how effective advertising is at going way over everyone's heads in what it aims to achieve.

1) Get people who agree with you to agree with you more and buy your thing

2) Get people who disagree with you to disagree with your customers and encourage them to buy your thing because of (1)

3) Get people who don't give a gooseberry fool to talk and whinge about it thus exposing the brand to potential 1s or 2s

Result.


It also makes it so that any legitimate criticism of a product can just be brushed off as people being upset due to the marketing.

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PostRe: Gillette - is this the best a man can get?
by Vermilion » Fri Mar 08, 2019 7:46 am

Pedz wrote:Is Brie Larson cheese in a suit?


Yes.

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PostRe: Gillette - is this the best a man can get?
by Corazon de Leon » Fri Mar 08, 2019 8:02 am

I really can’t see a problem in Brie Larson’s actions. And I’ll say this - Captain Marvel is the 21st film in the Marvel Cinematic Universe, and the first to star a female character. It doesn’t feel like Disney are “too woke” in this situation to be honest.

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PostRe: Gillette - is this the best a man can get?
by Moggy » Fri Mar 08, 2019 8:04 am

Corazon de Leon wrote:I really can’t see a problem in Brie Larson’s actions if I’m honest. And I’ll say this - Captain Marvel is the 21st film in the Marvel Cinematic Universe, and the first to star a female character. It doesn’t feel like Disney are “too woke” in this situation to be honest.


But this is how it starts! First they take over one movie, then they will want to headline more movies and before you know it we will all have to wear pink dresses and pretend that having a vagina makes you an equal member of society.

It's a slippery slope and I for one think that we should go back to the good old days when superhero's were manly men and not metrosexual trans girly girls. :x

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PostRe: Gillette - is this the best a man can get?
by Corazon de Leon » Fri Mar 08, 2019 8:06 am

Oh I never thought about it like that. Death to the women!

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PostRe: Gillette - is this the best a man can get?
by Skarjo » Fri Mar 08, 2019 8:35 am

Corazon de Leon wrote:Oh I never thought about it like that. Death to the women Feeeemales!


FTFY

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PostRe: Gillette - is this the best a man can get?
by Dual » Fri Mar 08, 2019 8:41 am

Corazon de Leon wrote:I really can’t see a problem in Brie Larson’s actions. And I’ll say this - Captain Marvel is the 21st film in the Marvel Cinematic Universe, and the first to star a female character. It doesn’t feel like Disney are “too woke” in this situation to be honest.


Imagine the tears when Captain Marvel kills Thanos at the end of Infinity War 2.

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PostRe: Gillette - is this the best a man can get?
by Moggy » Fri Mar 08, 2019 8:47 am

Dual wrote:
Corazon de Leon wrote:I really can’t see a problem in Brie Larson’s actions. And I’ll say this - Captain Marvel is the 21st film in the Marvel Cinematic Universe, and the first to star a female character. It doesn’t feel like Disney are “too woke” in this situation to be honest.


Imagine the tears when Captain Marvel kills Thanos at the end of Infinity War 2 and then pulls out a Gillette razor and says "Hey guys, if you want to be woke and have the power to defeat sexism, use Gillette!"


FTFY


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