Nintendo makes Thursday the day for launching games
Posted: Tue Mar 19, 2024 8:22 am
Nintendo are changing the traditional "game release day" from Friday to Thursday.
For many years, Friday has been the usual day for releasing "AAA" games. In recent times, and with the rise of various different editions of games, Tuesday has become a release day, too. It seems that Nintendo are changing things up now by making Thursday the key day for their own new titles.
Of course, this situation currently only reflects the US but it would perhaps be surprising if the release day wasn't changed in other regions, too - surely we won't be returning to different release dates around the world? And I wonder if other companies will change their own release day to reflect Nintendo's approach?
For many years, Friday has been the usual day for releasing "AAA" games. In recent times, and with the rise of various different editions of games, Tuesday has become a release day, too. It seems that Nintendo are changing things up now by making Thursday the key day for their own new titles.
Source: Nintendo LifeNintendo Life wrote:When Nintendo confirmed the release dates of some upcoming Switch games recently, certain eagle-eyed fans noted how as of the next financial year, the company would seemingly be shifting release dates from Friday to Thursday in the US.
So far, this includes the launch dates for Paper Mario: The Thousand-Year Door (23 May 2024) and Luigi's Mansion 2 HD (27 June 2024), and also Endless Ocean: Luminous (2 May 2024). Before now, games like Another Code: Recollection, Mario vs. Donkey Kong, and this week's upcoming release Princess Peach: Showtime! have all been scheduled for Friday.
Of course, this situation currently only reflects the US but it would perhaps be surprising if the release day wasn't changed in other regions, too - surely we won't be returning to different release dates around the world? And I wonder if other companies will change their own release day to reflect Nintendo's approach?